CGI 2D Animation & Motion Graphics for Brands

Animated graphics, type and illustration built to land in the first two seconds, on brand, and ready for every place your audience scrolls.

From sleek product animations to full-scale cinematic reveals, our CGI videos are crafted to captivate, convert, and elevate your brand story across every digital touchpoint.
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Revolution Beauty London logoDyson logoBoots logoUlta Beauty logoCarrera y Carrera logoTom Tailor logoSogeti logoFarfetch logoAcne Studios logoElizabeth Arden logoInstytutum logoSisters Aroma logoWhitebit logoBanda logo

2D animation that got watched

One by One · 1M+ views

A brand story told entirely in motion graphics, built for social and digital.

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What our 2D animation covers

Motion graphics built to make one idea land, fast.

Social & paid cuts
Made to read with the sound off.
Product education
Explain it in eight seconds.
Brand identity in motion
Rules for how your brand moves.
Campaign toolkits
One system your team can keep running.
Broadcast & event graphics
Full packages, not single assets.
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Why 2D animation instead of a static post

Works with the sound off

Most of your audience is watching with the sound off, on a small screen, while doing something else. A static post gets a fraction of a second. A paragraph gets skipped.

Makes one idea land

Movement buys you a few seconds more, and 2D animation spends them making one idea land: how something works, why it matters, what the numbers say.

One idea, many cuts

No set, no cast, no location, and a turnaround measured in days. One idea re-versions into a full set of cuts.

Send Your Brief
Send Your Brief

How a project runs

1
Discover
Quote in 1 business day

Align on goals, audience, brand guidelines and creative direction.

2
Concept
Concept within 48 hours

Agree the concept and the look before anything gets built.

3
Production
Progress at agreed points

We model, texture, light, animate and render your product.

4
Delivery
Two to three weeks

Every format the campaign needs.

Start a project
Start a project

What clients say

Tatiana, Sister's Sport
Sister’s Sport
Tatiana
"For the launch of our sports line, we needed a motion video to showcase the features of the collection. The MAD Studio team created three videos, each highlighting the key qualities and benefits of the product. Everyone was really pleased with the result.”
Anna Vysochyna, Maincast
Maincast Team
Anna Vysochyna
"To create the ICTC tournament visuals, we needed 2D animation, and we turned to MAD Studio. The team quickly got involved and delivered everything at the highest level within a tight deadline. The work was precise, stylish, and fully met our expectations. A reliable partner you can count on.”
Revolution Beauty
Rebeссa Howard
"The result looks amazing – the tennis concept was such a fun and creative direction, and the teaser worked perfectly for the campaign."
Kristina Foschay, Banda Agency
Banda Agency
Kristina Foschay
"We've been working with MAD Studio for over two years and completed more than 10 projects together. Every time they bring something fresh, visually sharp, and perfectly aligned with our brand. A creative partner we fully trust."
Oliver Milczarek, Tom Tailor
Tom Tailor
Oliver Milczarek
"For our new collection launch, MAD Studio brought tons of creative ideas and executed a visually stunning campaign. The team truly understands how to turn a concept into engaging, high-impact visuals that resonate with our audience."
Sasha Kataieva, Carrera y Carrera
Carrera y carrera
Sasha Kataieva
"From the very first call, MAD showed they truly cared about our brand. The final result was not only visually stunning, but also aligned perfectly with our strategy."
Maile Meyer, Farfetch
Farfetch
Maile Meyer
"We collaborated with MAD Studio on a fast-turnaround project, and they delivered everything on time and with outstanding quality. A professional, focused, and reliable team from start to finish."
Mariia Marchenkova, WhiteBit
Whitebit
Mariia Marchenkova
"We worked with MAD Studio on a last-minute project — we needed a creative video for an international festival. With less than 24 hours until the deadline, the team delivered everything on time. We couldn’t have dreamed of this level of speed and quality. An outstanding result.”
Tatiana, Sister's Sport
Sister’s Sport
Tatiana
"For the launch of our sports line, we needed a motion video to showcase the features of the collection. The MAD Studio team created three videos, each highlighting the key qualities and benefits of the product. Everyone was really pleased with the result.”
Anna Vysochyna, Maincast
Maincast Team
Anna Vysochyna
"To create the ICTC tournament visuals, we needed 2D animation, and we turned to MAD Studio. The team quickly got involved and delivered everything at the highest level within a tight deadline. The work was precise, stylish, and fully met our expectations. A reliable partner you can count on.”
Revolution Beauty
Rebeссa Howard
"The result looks amazing – the tennis concept was such a fun and creative direction, and the teaser worked perfectly for the campaign."
Kristina Foschay, Banda Agency
Banda Agency
Kristina Foschay
"We've been working with MAD Studio for over two years and completed more than 10 projects together. Every time they bring something fresh, visually sharp, and perfectly aligned with our brand. A creative partner we fully trust."
Oliver Milczarek, Tom Tailor
Tom Tailor
Oliver Milczarek
"For our new collection launch, MAD Studio brought tons of creative ideas and executed a visually stunning campaign. The team truly understands how to turn a concept into engaging, high-impact visuals that resonate with our audience."
Sasha Kataieva, Carrera y Carrera
Carrera y carrera
Sasha Kataieva
"From the very first call, MAD showed they truly cared about our brand. The final result was not only visually stunning, but also aligned perfectly with our strategy."
Maile Meyer, Farfetch
Farfetch
Maile Meyer
"We collaborated with MAD Studio on a fast-turnaround project, and they delivered everything on time and with outstanding quality. A professional, focused, and reliable team from start to finish."
Mariia Marchenkova, WhiteBit
Whitebit
Mariia Marchenkova
"We worked with MAD Studio on a last-minute project — we needed a creative video for an international festival. With less than 24 hours until the deadline, the team delivered everything on time. We couldn’t have dreamed of this level of speed and quality. An outstanding result.”
Tatiana, Sister's Sport
Sister’s Sport
Tatiana
"For the launch of our sports line, we needed a motion video to showcase the features of the collection. The MAD Studio team created three videos, each highlighting the key qualities and benefits of the product. Everyone was really pleased with the result.”
Anna Vysochyna, Maincast
Maincast Team
Anna Vysochyna
"To create the ICTC tournament visuals, we needed 2D animation, and we turned to MAD Studio. The team quickly got involved and delivered everything at the highest level within a tight deadline. The work was precise, stylish, and fully met our expectations. A reliable partner you can count on.”
Revolution Beauty
Rebeссa Howard
"The result looks amazing – the tennis concept was such a fun and creative direction, and the teaser worked perfectly for the campaign."
Kristina Foschay, Banda Agency
Banda Agency
Kristina Foschay
"We've been working with MAD Studio for over two years and completed more than 10 projects together. Every time they bring something fresh, visually sharp, and perfectly aligned with our brand. A creative partner we fully trust."
Oliver Milczarek, Tom Tailor
Tom Tailor
Oliver Milczarek
"For our new collection launch, MAD Studio brought tons of creative ideas and executed a visually stunning campaign. The team truly understands how to turn a concept into engaging, high-impact visuals that resonate with our audience."
Sasha Kataieva, Carrera y Carrera
Carrera y carrera
Sasha Kataieva
"From the very first call, MAD showed they truly cared about our brand. The final result was not only visually stunning, but also aligned perfectly with our strategy."
Maile Meyer, Farfetch
Farfetch
Maile Meyer
"We collaborated with MAD Studio on a fast-turnaround project, and they delivered everything on time and with outstanding quality. A professional, focused, and reliable team from start to finish."
Mariia Marchenkova, WhiteBit
Whitebit
Mariia Marchenkova
"We worked with MAD Studio on a last-minute project — we needed a creative video for an international festival. With less than 24 hours until the deadline, the team delivered everything on time. We couldn’t have dreamed of this level of speed and quality. An outstanding result.”
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Questions about 2D animation

If you have more questions, feel free to send us an email. We’ll make our best to answer you as soon as we can.
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Send Your Brief
What is CGI 2D animation?
It is 2D animation produced with the same computer-generated pipeline as 3D work, rather than drawn frame by frame. Vector artwork, type, illustration and design elements are animated with precise control over timing, easing and depth. The result looks flat and graphic by choice, not by limitation, and it can borrow lighting, camera moves and 3D elements whenever the idea calls for them.
How is 2D animation different from 3D product animation?
They answer different briefs. 2D is built to make an idea clear: a process, a benefit, a comparison. 3D is built to make the product itself look real and desirable. Most brands use both across a year of content, and if your brief needs the product to be the hero, that is our 3D product animation work.
How much does 2D animation cost?
Less than 3D, in almost every case, because there is no modelling, texturing or rendering stage. Cost tracks the length of the piece, how much bespoke illustration it needs and how many versions come out of it. We quote per project once we have seen the brief. There is a fuller breakdown of what drives CGI advertising costs if you want the detail first.
How long does a 2D animation take?
Two to three weeks from brief to final files, and often less for a single social cut. A rush timeline of five to seven days is available, and you see a concept within 48 hours of the brief being agreed. A full identity system or broadcast package takes longer.
What do you need from us to start?
The message, the audience and the channels. Brand guidelines, logo files and any existing illustration or type you want us to use. If you have a script, send it. If you do not, we will write one.
Can you match our existing brand style?
Yes. Most of this work starts from brand guidelines rather than from a blank page. Where guidelines cover static design but not motion, we extend them into rules for how things move, which then applies to everything you make afterwards.
Can you deliver the same animation in other languages?
Yes, and 2D is the cheapest format to do it in. Because the type and graphics are built as editable layers rather than filmed, swapping a language is a fraction of the cost of redoing anything. Tell us the markets at the start and we will build it so text can be replaced without rebuilding the animation. We work with brands and agencies worldwide, across time zones, with people in Warsaw, London and Lisbon.

Have a product or a campaign in mind? Fill out the brief below and our team will get back to you shortly.

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