Carrera Y Carrera
2M+
Views across all platforms
CGI
Project Info
Carrera Carrera was launching a romance-themed collection and wanted to stand out on Instagram with a CGI video
Key Details
We proposed four creative ideas focused on playful and visually engaging ways to present the earring and ring. We ultimately chose the concept where angel-shaped earrings lift a curtain to reveal another piece of jewelry like the start of a theatrical performance a concept where angel-shaped earrings pull open a curtain to reveal another piece of jewelry
Result
The post received 5.2 times more views than the client’s other content. The client was incredibly pleased with the audience reaction and the visual quality of the video